Lead management

Overview

2Checkout's lead management introduces a smart and easy way to reduce customer churn and gain useful insights into what drives customers to cancel automatic renewals. Use order recovery follow-up emails to reduce unfinished payment and cart abandonment rates with up to 20% by learning how to configure lead management campaigns. 

You can use lead management to:

• run a report on unfinished payments
• send abandoned shopping cart follow-up emails
• request invoices